After some brief thought over the past twenty-four hours, I’ve decided to spend the next seven days designing a new vehicle concept.

Given this type of experiment, I am not going to spend a lot of time developing a creative brief because my goal at this point is pure creative focus, and less so on adherence to a specific need (fabricated or otherwise).

This journey will start with some exploratory sketches using traditional media (pencil, markers, etc.) and will ultimately conclude with a final 3D rendering using Modo and Photoshop.  While I’ve done several designs and models, these efforts have been separate and distinct – thus, I think it’s going to be a challenge (at least right now) to incorporate both into one project, particularly within such a short duration.

The benefits of this challenge are many.  Two that immediately come to mind include the following:

1. Be able to independently start and finish a design void of any external forces (clients, instructors, etc.).
2. Develop techniques to accelerate creative thinking.

If this experiment proves successful, it’s entirely possible you’ll see other seven day challenges appear on the horizon throughout the year.